The Business of Sports Program听is a two-month, intensive program offered by the Leeds School of Business. The program is a 9-credit 鈥渂oot camp鈥� for students and recent graduates who are seriously interested in pursuing careers in the sports and recreation industry.

The BOS Program will be held from June 10th to July 26th, 2024,听and the 3 credit Maymester prerequisite will be held from May 13th to May听31st, 2024.

Students will learn about what it is like to work in various divisions of the sports business world. Industry practitioners walk students through day-to-day operations of these departments and explain what it takes to get into these positions. The following divisions will be examined and integrated with industry-specific topics and industry guest speakers:

  • Diversity and Inclusion
  • eSports
  • Sports Analytics
  • Sports Facility and Event Management
  • Sports Finance
  • Sports Law
  • Sports Marketing and Sales
  • Sports Sponsorship
  • Ticket Sales
  • Social Media Marketing

In addition, students will conduct extensive research on a project developed by one of our contributing partners.听They will work in-depth with a research professional to cultivate research on a chosen topic by the industry, working in real-time to help solve problems faced by organizations in the professional world.

Mission

The听Mission听of听the听Business听of听Sports听program is to offer high-quality academic and experiential learning designed to prepare its graduates for potential careers in the听sports industry. The听Business听of听Sports听program establishes and maintains meaningful partnerships with some听of听Denver鈥檚 premier industry leaders, as well as sports organizations from around听the country,听to forecast developing trends and cultivate new practices. The听Business听of听Sports听program is dedicated to ensuring that students are well-prepared to provide positive contributions to the听sports听industry.

Vision

The听vision听of听the听Business听of听Sports听is to continue expansion as a renowned leader in听sports business听programs. Through experiential curriculum that promotes community, engagement cross-disciplinary collaboration, and data-driven decision making, we strive to increase students鈥� knowledge and further their opportunities through the ongoing enhancement听of听this unique program.